Many business ventures provide an opportunity to grow your business by adding sales representatives or marketing consultants etc. There is much to be said about the opportunity to garner high-revenue yields when building a direct sales organization however there is a popular temptation that aims to derail the focus of a successful duplication strategy and dooms over 95% of those involved.

Quality Over Quantity

Most of those in old-school MLM and Network Marketing opportunities were (and are still) taught to over-sell potential benefits and promote inaccurate expectations of the business to anyone and everyone, regardless of ability or skill set, with the goal of purely adding numbers. This is motivated by the erroneous belief that headcount equals growth. A challenge quickly presents itself when they realize that an increase in organizational size through this recruiting methodology does not typically equate to an increase in organizational revenue, which after all, is truly the yardstick we use to measure the success of any organization. It does in turn create an organization of needy underachievers that eat away at your time and suck the energy out of your ability to grow and lead.

This also rings true for any business or corporation attempting to grow its sales force. Achieving ultimate recruiting success relies heavily on the ability to duplicate a proven, effective business system with the strategically selected high-effort entrepreneurial individuals who will drive the business as passionately as you do. It is the only way to ensure the long-term revenue growth of your organization.

Regain Your Leverage – Don’t Be Desperate

This can only occur if we are able to attract and then quickly evaluate a candidate

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